Part of the reason he created the show was because his son got bullied for being Latino.
In 2014, he found out that that his son was being called a "beaner" by his classmates.
"We were in a private school. It's a very expensive New York City private school in 2014, I think it was," he told NPR. "And they're calling him a beaner, which is a slur to Mexicans. And you know, my son was very offended by it, and it triggered in him a lot of resentment. And then it became sort of cyber-bullying. Then it became violent, and then it became exclusionary. So he was excluded from parties, from events. People wouldn't talk to him."