Sofia Vergara and Renata Black cofounded Eby — a subscription service for women's underwear.
"Eby repositions underwear as a symbol of seduction to one of empowerment, and it’s designed for the active women, the dynamic women, who don’t want to go to a store where they can’t even try on the product. Underwear is the first thing you put on in the morning, and with Eby you can know that it has an impact," Black said.
As Tech Crunch reports, the company will include everything from seamless briefs and thongs to bikini and cheeky styles. And one of the best parts? It's size inclusive with a range from XS to 4X — hell yeah!
However, Vergara's undies subscription isn't only about your butt.
Eby will be donating 10% of the money from each purchase to Black's nonprofit, Seven Bar Foundation, which helps women create or maintain their own business.
"The foundation’s mission is to provide women with loans that enable them to start or grow their own small businesses, breaking the cycle of poverty for their children via microfinance," Seven Bar Foundation's site reads.
And the female badassery doesn't end there. Eby is also working with the Women Go Beyond (WGB) program to help better the working conditions in Sri Lankan clothing factories.
WGB's structure is focused on gender equality and gender sensitivity; the United Nations helped develop these principals.
"There’s no point in empowering women and the factory being a sweat shop. Our entire supply chain is so valued," Vergara noted.
It's clear that she doesn't just talk the talk, but walks the walk.
The Latina actress wants this service to show just how easy it is for women to empower one another.
Vergara said, "It’s creating the perfect combination. There’s nothing to be ashamed of when you’re being seductive, but women can do it all now. We can have it all. And this is the perfect example of spending money to treat yourself while helping other women."
So if you're itching to get your hands on some underwear for a good cause, this is the way to do it.
The official launch is on September 25, but you can sign up on the website right now to be alerted the very second it goes live.
There's no word on how much the monthly, bi-monthly, or quarterly subscription models will be. But we do know one thing: If buying cute, size inclusive underwear helps women thrive, TAKE ALL OUR MONEY.